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Search engines / Directory explained

The first thing you need to know is that there are different types of search engines. Most search engines are either a directory or a meta search engine.

Meta search engines

Meta search engines or spiders read the content of your website by the use of so called robots. These robots index the content of a page and put parts of it in a database. They follow links and try to index your entire website.

More advanced meta-search engines also add information to the database records for your website when it encounters links to your website. The more information it collects about websites the more difficult the search algorithms can be.

Each time you enter a search phrase in a search engine it searches its database for occurrences of the term. Depending on a search algorithm it derives the result order. The algorithm and the information it collects about your website differs per engine, but the most important points are links to your website and keyword placement.

Some Popular Meta Search Engines: www.google.com, www.yahoo.com and www.msn.com

SEO Company India can help you getting top ranking on search engines.

Directories

Directories are maintained by humans. Most online directories contain a lot of categories and subcategories and you submit your site to a specific category. The editor of the category then decides if your site is worthy of his category.

The biggest directories have categories for every website, but there are a lot of smaller industry specific directories that only allow sites from that industry. Most directories only add a website once, so pick the directory carefully.

Many directories add your site for free as long as you submit to the right directory. Yahoo for instance asks a yearly submission fee for adding you to their directory, but they can get you traffic and a link from Yahoo can help your ranking in meta search engines.

For most meta search engines the amount of links to your website is a very important factor for high rankings. Add your website to as many directories as possible to get a lot of free links.

Popular Directory: www.dmoz.org | Web Directory


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